ForisAvenue.
Brand kit, logo, and custom owl mascot — all created by Kyrex. Then a full website with 16 service pages, multi-step contextual forms per service, WhatsApp API integration, and Kyrex-managed VPS infrastructure. Live and ongoing.
Our existing brand and website no longer reflected where we were going. We needed a complete rebrand and rebuild — one that could hold its own in the Dubai market.
— Client briefing · Foris Avenue
The story
The story.
Foris Avenue is a Dubai-based immigration and visa consultancy — serving clients across immigration, study abroad, work abroad, visitor visas, and investment visas to destinations including Canada, UK, Australia, USA, and Europe.
They came to Kyrex for a rebrand and full website rebuild. They had an existing presence — Kyrex replaced it entirely. New brand kit, new logo, new mascot, new website. Built from scratch, not evolved from what was there.
The mascot — an owl — was a deliberate brand decision. Owls carry universal associations with wisdom, guidance, and navigation. For a firm helping clients make life-changing relocation decisions, it was the right character. Kyrex took it from concept to a fully illustrated, branded asset that now appears prominently across the site.
The website itself took a different creative direction from Kyrex's Canadian immigration builds — different visual language, different form architecture, different design system — reflecting the Dubai market and Foris Avenue's broader multi-destination, multi-service scope.
What we built
04 workstreamsDeliverables.
01 — Brand identity — created from zero
Everything on forisavenue.com today — the brand kit, the logo, the mascot, the website — is Kyrex's work. The existing brand and site were replaced entirely.
The owl mascot is not a stock asset or a generic illustration. It was designed specifically for Foris Avenue — proportioned, styled, and branded to sit within the site's visual language. It appears on the homepage as the primary brand character.
02 — Website — distinct creative direction
16 service pages across 5 service categories, with a design language built for a Dubai-based consultancy serving a globally mobile client base.
| Component | Detail |
|---|---|
| Service pages | 16 custom service pages |
| Service categories | Immigration (PR, Work Abroad, Visitor Visa, Investment) · Study Abroad · Recruitment |
| Recruitment section | Dedicated section with CV upload functionality |
| Blog | Standard WordPress blog — categorised by destination country |
| Latest news | Separate /news CPT — distinct from /blog |
| Design direction | Completely different from other Kyrex immigration builds — own visual language for the Dubai market |
03 — Typeform-style step-by-step forms
Each service category has its own conditional, multi-step intake form — designed to mirror the Typeform UX pattern. Questions are contextual to the service, reducing friction significantly compared to a generic contact form.
| Form | Fields |
|---|---|
| Study Abroad form | Destination · Study period · Mode · Level · Current status · Personal details |
| Immigration form | Preferred destination · Nationality · Personal details |
| Work Abroad form | Destination · Current job · Experience · Nationality · Education |
| Visitor Visa form | Destination · Purpose · Number of travellers · Personal details |
| Investment Visa form | Country · Investment type · Amount range · Timeline · Occupation |
04 — WhatsApp API + Managed VPS
WhatsApp is the primary communication channel for the Dubai market. The site integrates the WhatsApp Business API — visitors can initiate a conversation directly from the site with a pre-populated message to the Foris Avenue team.
| Component | Detail |
|---|---|
| WhatsApp Business API — direct from site | |
| Hosting | Kyrex-managed VPS |
| Management | Security, backups, maintenance — all handled by Kyrex |
| Relationship | Ongoing managed services |
Like what you saw?
Build the next one.
Two ways to begin. Both end the same way — a system in production, operated by Kyrex. Choose the entry that fits where you are.
Start a project.
Bring us the scope. We sharpen it, stand up the team, and you see the first working build inside three weeks.
- Response
- < 1 business day
- First build
- Week 3 · staging live
- Engagement
- 4 – 12 weeks
- Starts at
- Scoped to deliverables
Get the Blueprint.
A fixed-fee paid engagement. We map your operations, evaluate every realistic solution, and hand you a document you can act on — with us, or without us.
- Format
- Written report — yours to keep
- Duration
- 3 business days
- Outcome
- 3 paths · honest trade-offs
- Fee
- ₹15,000 · credited if you proceed